
Ray-Ban
Ray-Ban
Founded in 1937 by Bausch & Lomb to protect U.S. Military pilots' eyes, Ray-Ban introduced the Aviator, which quickly gained popularity beyond the military. Its transition from functional eyewear to a cultural icon began in the 1950s and '60s, when Hollywood stars and musicians embraced styles like the Wayfarer and Clubmaster. Expressing symbols of rebellion, creativity, and self-expression, Ray-Ban's eyewear products contributed to shaping global fashion trends. Remaining at the forefront of the eyewear industry, influencing modern style while collaborating with artists, designers, and tech innovators. Its impact extends beyond fashion, representing a blend of heritage, authenticity, and iconic style in today’s world.